The Moto Marketing Podcast: Episode #77

The Moto Marketing Podcast: Episode #77

Dr. Jay Cavanaugh is the literal definition of a secret weapon. Jay is a mindset performance coach for many top supercross and motocross athletes. He joins Luke Nesler on the Moto Marketing Podcast to talk about how he helps his athletes perform and how he promotes himself in an industry where his clients wish to remain anonymous.


  • Getting Into The Industry
  • Career Changing Injury
  • Getting Through Emotions & Failures
  • Pyramid Levels (Beliefs, Values, Identity)
  • Anonymous Clients
  • Branding

Go to if you want to talk about next steps during this crazy COVID-19 time with Luke. Set up a time within his calendar, and he’ll get in contact with you. Send us your burning questions: [email protected] !

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